Comparison

Comparison section copy of Intercom

Heading: More capabilities than any other Al agent This positions Fin as the superior choice.  It taps into FOMO (fear of missing out) by suggesting users might miss out on advanced features if they choose a competitor.

Intercom’s authoritative comparison copy

Heading: It’s official: Fin is the best Al agent on the market Leverages authority and credibility of G2 by declaring Fin as the best, creating a sense of trust. The use of “official” adds a power word that reinforces legitimacy, making it hard for competitors to…

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