Handpicked collection of the best headings from SaaS websites

Hero section of a journaling tool

Heading: Go from fuzzy thought to clear text. Fast.

This is a transformational promise that highlights clarity and speed. This positions the product as a solution for effective journaling and communication

Hero

Clickup’s comparison page heading

Heading: Work smarter with the #1 Trello alternative.

This leverages comparison and authority to position the product as a superior choice. It’s appeals to Trello users looking for alternatives.

Comparison

Comparison page copy of Supademo

Heading: Why do some consider Supademo alternatives?

Instead of trying to force-fit itself into all use cases, it acknowledges limitations and subtly positions itself as the better choice for specific needs. This filters out poor-fit leads while making ideal users feel more confident about choosing Supademo.

Comparison

Career page copy of Passionfruit

Heading: Work needs to work for you too!

This is a career page copy of a SaaS that taps into empathy, focusing on work life balance, perks and help meet employees’s goals.

Heading

Boom’s pricing page copy

Heading: Invest in your virtual presence

This is a motivational CTA that emphasizes the importance of online presence and a subtle FOMO (fear of missing out)

Pricing

Final CTA of AI writing tool

Heading: Let Al tackle your doc, freeing you for strategic work.

This is a transformational promise that positions AI as a solution for productivity. It’s a benefit-driven statement that highlights time-saving and focus.

Final CTA

Pricing heading of Nestlinker

Heading: Increase your traffic and revenue easily!

The copy conveys how the tool makes it easy to solve a difficult problem faced by websites (less traffic and revenue)

Pricing

Dynamic heading of Clickup

Heading: Clips are the easiest way to {dynamic project}

The product likely serves multiple user personas (designers, developers, managers, etc.). By dynamically adjusting, the copy speaks directly to each user’s core need, making conversion more likely.